How to generate more leads – Part 1 Your Website
This is not an in-depth analysis of lead acquisition methods, but rather an overview of how you can generate more leads for your business. Some
Read More
What is Marketing Automation?
The new generation of marketing… Marketing automation (MA) is being referred to as the ‘new generation of marketing’. Put simply, it is the use of
Read More
The advantages of telemarketing in modern digitally driven age
Telemarketing may fall under the ‘traditional’ marketing category now that digital is here to stay, but just because it is traditional does not mean it
Read More
How to get people to your Business Event
After you have sat down with a cup of coffee and thought of various ideas and mapped out story boards of how you envision your
Read More
5 Steps to Accrue Accurate Marketing Data
We talk about data a lot here at MarketMakers. Mainly because it is critical to everything we do for ourselves and, of course, our clients.
Read More
The Marketing Landscape in 2015
Marketing is possibly one of the most diverse jobs to be in right now. At the most fundamental level, it breaks down into online and
Read More
How to still win business leads in December
December can be a painful time for B2B marketers because everybody’s focus shifts to the festive season. Business attention suddenly becomes internalised to ensure everything
Read More
Top 5 ‘musts’ of social B2B lead generation
Lead Generation is very much a multi-channeled and multi-disciplined marketing methodology and this is becoming ever more true within digital. Digital marketing has some many
Read More
5 ways to get the most from your data
Data is used by companies for a variety of purposes. It is collected and analysed in different ways depending on the business functions. Data becomes
Read More
How to Identify and Benefit from your Brand Advocates
Brand Advocates are getting a lot of coverage recently but just what is a Brand Advocate and how do you identify them? Why are brand
Read More